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Services |
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"HELPING YOUR BUSINESS GROW" |
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Discovery, Planning & Development
MMG professionals are trained to assist your company in identifying your key customers, markets and needs. Our process will inform our relationship and our strategic planning. The MMG team will facilitate a comprehensive, strategic planning process based on mutual discovery, designed to identify and leverage your firm's key strengths, target markets, positioning, products and channels. Then, we'll develop the tactics, materials and time lines necessary to move our campaigns forward. We'll sort our comprehensive databases, targeting our approach and our pitches to just the right list.
Public Relations - Communication & Media Management
It's all about visibility and attention. That's why MMG maintains an enormous database of key writers, reporters, columnists, commentators, analysts and editors. Our targeting process not only selects the correct journalists and analysts for briefings and materials, it takes into account editorial calendars, beat assignments, and even reporter preferences. MMG professionals build and maintain relationships with key gatekeepers in the press, so you don't have to. It's that simple. We also identify your company's key themes and messages, then craft the language necessary to communicate those strategic messages to your target publics. Our collaborative strategic planning and program development process dictate the tactics of PR campaigns. MMG's considerable success in this area is well documented from blog development and social network marketing to headline news.
Sales & Channel Development
It is just not enough to invent a better widget, as savvy business people know. There's a war going on in the market over channel intermediaries and shelf space. Arm your company with MMG's database of key, regional and national distributors, agents, buyers and retailers. Let our professional team show you how we can run some interference for you in the crowded launch space and aftermarket. With MMG pitching your product or service, even the heavy hitters will pay attention.
Funding: VCs, Angels & Investors
Capitalizing your business is always a challenge, even more so in difficult economic times. Banks and business development authorities are in a state of semi-paralysis, and most are simply not undertaking any business loans at all. That's why MMG's extensive, professionally-maintained database of funding sources can be a critical resource when you need to raise cash. Our team has spent almost two decades compiling, maintaining, and fine-tuning our database. We've got traditional venture capitalists, the "Sand Hill Road" flavor as well as East Coast players; and, we've got lists of Angel investors. We know who is funding, what they're funding, and how to make the approach. Let us show you how MMG professionals can facilitate your own efforts in this important arena.
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